on-the-line grocery trade press media planning, buying and public relations

grocery industry trade communications

on-the-line is a specialist trade communications agency operating exclusively in grocery.

Services include grocery trade media planning and buying and what our clients call grocery trade pr, though the correct terminology is grocery trade communications as PR means public relations, which means communicating with the consumer.

A small agency which gives good service and value to big clients pretty much sums up why food and non-food suppliers such as Burton's Foods, Danone, Foodsales, Leaf UK, Sco-Fro Foods, Trigon Snacks and Zig Zag rolling papers find on-the-line to be cost-effective with the emphasis on effective.

Please follow the links on the left for information on our services

A guide to grocery terminology for newcomers to the industry

For independently audited media figures and to download ABC certificates visit:

www.abc.org.uk

A negative view of British Grocery retailing from:

corporatewatch.org

and

Tescopoly.org

The Grocer's web site:

Talking Retail web site from Metropolis:

Publishers of Retail Newsagent and Retail Express:

Wholesale News web site

Caravan The Grocery industry charity

on-the-line is a founder member of The Marketing Alliance.

An organisation that provides 'pick'n'mix marketing services. Simply take your pick from a range of first-class and cost-effective marketing disicplines.

These include design, brand development, consumer and trade marketing consultancy.

Tel: 01663 733706